Know before your role does.
pssst. this is to sign up for updates on the game ;)
Will AI replace Media Planning Manager jobs? · Latest report #gay9996v
Your job has an expiration date
May 24, 2028
In 1 year, 7 monthsPredicting reach is just fancy guessing that a spreadsheet does better.
Mid-level manager juggling spreadsheets and existential dread.
Check another roleComment your opinionor JOIN THE RESISTANCE!
One human is building a game about fighting back.
The spreadsheet that buys its own ads.







bzzt.youAI▸ REACHOPTIMIZER 9000▸ RARITY · UNCOMMON▸ DEPRECATION IN 1 YEAR, 7 MONTHSAI's Special Power
autogenerates the entire media buy by breakfast
You shuffle ad budgets between platforms and obsess over campaign reach and frequency metrics until the data looks green.
The one thing AI can't do
You are the only person who can explain the quarterly strategy to a confused client.
Your enemy, your name, your date. Post it.
Step by step, from the first quiet change to Deprecation Day.
Week 4
Software pulls all your campaign performance data directly into central dashboards.
Month 4
An algorithm starts suggesting where to put the budget for better results.
Month 8
The system begins executing media buys across platforms without human approval.
Month 13
Clients receive automated reports that explain the math better than you can.
Month 19 · D-Day
The system runs the entire marketing budget without any human oversight.
What you cost, what the machine costs, and what you get on the way out.
Per year
Savings: 95.6%
99.9%
Budget allocation accuracy
High
Human input error
100%
Meeting fatigue reduction
Your severance
A one-month subscription to a data visualization tool.
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